[Flyme]Meizu M3 series - Innovative invitations story

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2016-06-09 19:27



As a new product launch approaches, all the fans anxiously wait to know what the new product would be, what will be its specs, how would it perform etc. The excitement among fans is enormous. But when it comes to Meizu, fans are first excited to know what the new product launch invite would be.


Over the years, Meizu has built a strong reputation for itself for introducing some amazing and unique launch invites that surprises everyone. Unlike its rivals who just send simple cards for inviting to the product launch, Meizu strives to be different. The launch invite is also a sort of clue as to what would be the new features of the upcoming product or device. Hence, all our Meizu fans look forward to know what the new product launch invite would be like. You can see the previous product launch invites here.


Well, as we approach the launch of our new product here at Meizu, there is a lot of excitement and thoughts among fans as to what the product launch invite would be like. The upcoming product is a part of the Meizu M3 series and hence lets take a look at the previous two and the upcoming launch invites of the Meizu M3 series.


Meizu M3 Note invitation - Fast and beautiful


The Meizu M2 Note was one of the most successful products for Meizu all around the world with the stocks going out of stock pretty fast. Hence, the Meizu M3 Note was one of the most anticipated products for Meizu as it would further strengthen the position of Meizu in this segment.








For the Meizu M3 Note, Meizu sent out a card with the actual shape of the upcoming product. As we opened the card we saw the image of a Tesla car which was a part of promotions for the launch event and this car would be given to one lucky fan attending the event. The car was actually a hint that the upcoming would be fast, powerful and very beautiful just like the car. And just as the clue suggested, when the Meizu M3 Note launched we saw a phone that was the best looking in its category and would even outshine some of the flagships and at the same time it was very powerful and fast as per the specs.


Meizu M3 invitation - Rise of plastic


The Meizu M3 was supposed to be a budget phone that would appeal to the masses. Hence, Meizu needed to keep the price as low as possible in such a way that more people could afford it.








For the Meizu M3 launch, Meizu sent out Nintendo Gameboy, a pen and a Braun watch. The clue among all this was that all these products were made of Plastic and hence the clues suggested that the Meizu M3 would be made of plastic. This was indeed true and as the Meizu M3 launched, we saw that the phone was made of high quality plastic material and also available in attractive colours. The smartphone was also priced very reasonable and hence very affordable to all.


Meizu M3S - The key to Meizu success ?


Though Meizu launched the M3, this product was based on YunOS and only launched in China and probably wouldn't launch in Global markets. Hence, Meizu needed a strong product to replace the Meizu M2 in the Global markets too. Due to this was born the idea of the Meizu M3S. This phone is expected to be running on FlymeOS and expected be launched in most of the Global markets including India and hence a very important product for Meizu. Now lets take a look at the Meizu M3S launch invite.












For this new product launch, Meizu has chosen to send an actual metal key. The invite is in 2 parts: The outer cover and the inner invite containing the key. As we can see from the images, the outer cover contains a cutout in the shape of the house. As you might remember, we shared with you the fact that Meizu would be giving away a brand new apartment to one lucky person attending the launch event and hence this cutout in the shape of the house could be the resemblance to this fact. As we take a look at the inner invite we see a "Metal key" along with the launch details written.


As we know, Meizu invites hold a clue to the upcoming product launch. So what could this clue mean? Is the product going to have a metal body? Or is the key a symbol of added safety and security features? Or is it something else? Well it's upto our fans to guess.