Could OEMs use Samsung's Exynos?

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2016-04-15 19:55

Given all the negative PR about last year's Snapdragon 810 chipset, which was bested in every respect by Samsung's Exynos 7 Octa, and recent revelations that the Snapdragon 820 is neither more powerful nor more efficient than the Exynos 8 Octa in the Galaxy S7 (non-American S7s do much better in CPU benchmarks, are very slightly worse in GPU, and get up to 50% extra battery, check Ars Technica's review of the S7 for info), it has brought this question up in my head:

Could another OEM use Samsung's Exynos instead of Snapdragon?
Now know Samsung manufacturers some of Apple's chips, but that's also another case: Apple designs those chips, while Samsung has poured its hard work and effort into developing its Exynos chips. And I also know Meizu uses Exynos in some of its products, but it seems to be a different case: Meizu is a much smaller player globally, and Samsung may not see it as a threat to its supremacy. But what about much bigger names: could Lenovo-Motorola, Xiaomi, or old players like Sony and HTC, make a phone with Samsung's flagship Exynos processors?